Comments for It's Not Complicated

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This piece belongs to the series "Spring 2006 Fundraising Spots"

Produced by Jenny Asarnow

Other pieces by KUOW

Summary: The news can be complicated. You know what isn't? Keeping this show on the air.
 

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Review of It's Not Complicated

Taking calls on local talk show...with tape from actual calls. Interesting! The station sorts through complications of life, but supporting is not complicated.
Soundbites are ok. I'm not sure about the connection between life being complicated and couple who re-married after 28 years...

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Review of It's Not Complicated

This is a nice spot highlighting a local talk program. I like the editing and the music bed. The writing was perfect for the caller comments selected too, with nice case / close and a friendly tone. This is a spot that sounds how the programming it is talking about sounds --that makes for well integrated fundraising.
Melanie Coulson - DEI/PRPD On-Air Fundraising Partnership