Somewhere on PRX we need to allow for docs with windows for the news. I mention this here because 60 secs. into this story, where we are just getting to meet our host, we are then thrown not exactly into a tangent but somewhat off direction by essentially a news magazine-like story on Alzheimer's.

The host, new to my ears, is pleasant enough to hear. The writing is good. What is lacking here for me is the sheer hard edge of fact. We tend to use words like "epidemic" unquestioningly; "lots of money" cited early on is obtuse (how much, for example, is the government devoting to Alzheimer's research?).

It's hard not to be sympathetic to any Alzheimer's story, but when the purpose is to call to arms, it is more important still to equip us with knowledge, not pleasant sensibility.