Piece Comment

Wired for sound

Interesting, informative piece produced by and for the people most affected by it. I've never consumed one of these so-called "energy drinks" (they look vile to me) but I've seen them everywhere and wondered about the folks who do. Well, here's the truth behind Red Bull, Rockstar, Amped, and now Cocaine, in just under 11 minutes, with man on the street interviews, the word from a manufacturer, and even an expert in the field. Comprehensive stuff, for sure. I just wish the producers had given us a sense of how many energy drinks = the doctor's recommended caffeine/sugar levels, to keep it all in context.

Ultimately, is this a cautionary tale, an expose, or a soft feature? In some sense, it's all of the above, though this split focus doesn't make it any less entertaining.