Why do seemingly random trends like the mannequin challenge become so popular? I'm Rashika Jaipuriar, and I’m a Broadcast and Digital Journalism Student at Syracuse University’s S.I. Newhouse School for Public Communications. Trends like the cinnamon challenge, ice bucket challenge, and now the mannequin challenge create a lot of hype on the internet, and psychology says it's just a way to help us feel more connected.

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