Compelling content, excellent production values. Enough?

This gripped me with the rich, clean sound of thunder and first-hand accounts which introduced the feature.

Well edited. Nicely written. Many sounds and voices all designed to advance the story. Narrated authoriatatively and consistantly authentic.

The sound and voice descriptions had me walking beside her during Barbara's tour of the region four years after the fire.

Add a billboard, create a news hole and an avail or two and you have a really good 59-minute documentary ready to use. The subject matter might not engage all communities but certainly could have "local' ties to many.